FTSE 100 company ICI, global French company Alstom and Regional Development Agency, Advantage West Midlands are three of Freestyle's latest clients.
For ICI, Freestyle has facelifted its corporate website with a new look and feel with the emphasis on 'Leadership in Formulation Science'.
The all-new site targets investors, analysts and journalists and has an expanded Technology (R&D) section. The site also now complies with UK standards of accessibility. The site features special home pages for institutional investors, retail and bond investors and journalists, providing the relevant key information for each audience on one page.
Freestyle head of creative Daniel Birch said: "The design is simple, colourful and clean, giving visual expression of ICI's vision of achieving leadership in formulation science". We developed a unique design language that supports a flexible site structure. www.ici.com
For Paris stock market listed Alstom, a major worldwide player in equipment and services for power generation and transport, Freestyle is creating & building a range of new internet projects for both internal and external applications.
Regional Development Agency, Advantage West Midlands (AWM), awarded the contract for the re-design of its main website to Freestyle following a tender process. Freestyle was selected because of its user-centered design process.
Key drivers for the new site were the creation of a refreshed look and feel; a more usable, intuitive and accessible design; and improving AWM's visibility online. The site's absolute focus is on its users and how different stakeholders interact with and perceive the wide range of AWM information online.
The re-design of AWM's corporate site is the first step in a new, integrated approach to how the RDA manages its web presence, that aims to rationalise and raise the quality of the suite of websites it funds.